If you are in the market for area rugs, you surely want to go with a brand name you recognize as well as a name that is known throughout the United States and around the world for quality, durability, and beauty.

Karastan Area Rugs have been the torch-bearer for decades now and it can all be traced back to their one-of-a-kind commitment to quality craftsmanship. Let’s take a closer look at why the Karastan name has stood the test of time and what the future holds for this grand old lady of the flooring business.

The Karastan area rug story began with the invention of a loom capable of duplicating, and some say even surpassing, the same quality, craftsmanship, and detail that you would find from a hand woven rug.

The year was 1928 and within days, the name Karastan became synonymous with quality. When Karastan rugs first hit the marketplace, many in the public sphere didn’t know what to think. The rugs were so meticulously made, people for years couldn’t believe that they were done in a fraction of the time on a loom and not by hand. Eventually, the public came to accept that these rugs weren’t constructed with black magic, but with the caring commitment that only Karastan has shown for the past 80 years.

Perhaps the best known feature of Karastan area rugs is their ability to clean up. Twice in their history, the people behind Karastan rugs have demonstrated that millions of feet can soil their rugs with little or no long term impact. The most famous of these demonstrations happened at the World’s Fair, and the end result astonished just about everyone: a rug that looked un-salvageable was restored to its original luster. It is this ability to withstand even the most heinous punishment that has kept Karastan at the top of the area rug world for years and it is why families will pay a little bit more and go a little bit out of their way to have one of these fine rugs in their home.

Karastan has always been at the forefront of innovation when it comes to how they make their rugs and what they make them out of. A recent innovation helped to demonstrate that even though the Karastan name may be old, they can certainly learn new tricks.

The last 15+ years has seen an obsession with sisal rugs, but it was Karastan that helped to show the world that sisal rugs can be warm and inviting as well as beautiful. The folks at Karastan came up with a sisal and wool blend that completely revolutionized the industry and made sisal marketable. Chances are, if you see a sisal rug today, it is either a Karastan area rug or it is a rug pioneered by Karastan.

What does the future hold for Karastan? In these tough economic times, it is difficult to tell, but when you consider the fact that Karastan survived the Great Depression and lived on to become America’s most respected name in flooring, the future still looks bright for this legendary company.

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Filed under: Designer Rugs

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